P.R World

Many people are turning to the internet for media use and P.r Practioners are out on the prowl looking for similar things to such as trends in the fast life of media. A media that is recently being used by P.R Professionals,entertainment industry, as well as the general public is Youtube.com. Why is that? Ho is this affecting the younger genrations. As a upcoming Professional P.R. person I must say that thre's some work that needs to be done. Comments and or facts? Thanks

http://overtonecomm.blogspot.com/2006/12/5-social-media-trends-that-will-impact.html

http://www.entrepreneur.com/interstitial/Ent_Interstitial.aspx?URL=/marketing/publicrelations/prcolumnist/article170552.html