Is Bank of America adopting the Groundswell? Bank of America has been adopting the Groundswell, but they don't even know it! Lately, there has been much chaos due to the economic recession for the banking industry and many others, but Bank of America unlike some banks is still standing. Bank of America now has BOA alerts for customers with mobile internet access, so that they can take their finances wherever they go. BOA has also been seen on the new G3 mobil devices and is one of the only Banks recently to be availble to many of the customers on high end mobile devices. According to Kristen Nicoles article found on this site: http://mashable.com/2007/10/10/bank-of-america-socnet/, "BOA has launched a new kind of a social network," said Nicole. It can be found on the BOA main sign-in page of BOA. As technology advances and more people start to use and take advantage of the power of social media, one can find the usefulness of adopting the Groundswell. Even though BOA is using the Groundswell and they may not know it. It's important for any kind of business to learn and adopt the Groundswell, so that they can reach a larger audience and take advantage of other online forums. According to Nicoles article, another blogger suggested the following and recommended/commented the following: Mercedes-Benz, another old-economy company, is getting customers through online communities: http://www.designvsart.com/blog/?p=34. If BOA continues to really listen to their customers and continue using online media forums they could find really useful information from customers. One customer from this site:http://weblogs.redeyechicago.com/iphoneblog/2008/03/quick-thought-o.html, commented that BOA gave them a reality check and suggested that BOA get better credit card offers that are realistic and reasonable. Is your Bank really listening? Are they Talking to there customers? These are just a fe questions to consider when you think about how your Bank uses social media to reach you in your community. What they really are doing is adopting the Groundswell and they may not be aware of it! Are you aware of the Groundswell? If not visit: http://www.forrester.com/Groundswell/book.html
Cited:http://www.bankofamerica.com/index.cfm?page=corp
- http://jobs.myspace.com/a/ms-jobs/list/q-Bank+of+America
- http://mashable.com/2007/10/10/bank-of-america-socnet/
Thursday, November 20, 2008
Sunday, November 16, 2008
Thursday, November 6, 2008
Review of a P.R. PODCAST
Heard, Reina
November 6,08
Corporate P.R. Podcast Review(Weeky Canandian Podcast on Public Relation) Inside PR:Terry Fallis and David Jones(Host) Discussion with: David Jones,Julie Rusciolelli, and Martin Waxman
Email address...insideprcomments@gmail.com(for additional comment on podcast)
Practice What You Preach?
As a college student, majoring in Public Relations,we are already under the impression that after we graduate we are going to enter a job and do the "grunt" work for a long period of time. No more press releases,media contact lists, campaigns, Right? Well, according to Inside PR, (podcast #135),"We will be doing the grunt work even in our senior experience."
This shocked me because I never thought even when I do get to the point in my life being in a senior level in public relations I would have to still be doing the writing portion. But it makes sense that "as you grow more knowledgable in the field, your responsibility adds up, never lessens(podcast #135)."
A Couple Tips for Senior Applicants:
- it's ok to delegate authority, but not responsibility(you are in charge) - Get into the skin of client:Never let your jr. staff know more about your client than you do.
- prepare your team(they'll follow)
-Manage in stages(evaluate members to develop them)
- Have control and take responsibility
-Listening(Never say, "Thats how we have always done this."
Do you practice what you preach? When do you stop doing the grunt work? Media lists,media calls,generation results from reports.When do you stop? Never you always will be talking,developing,rehearsing materials....the more you do the more you get good at it..."The more senior you get in the business, the more you do it." Is it all fun and games? No,you must maintain that level of professionalism and work ethics.
According to Inside PR #135,It's important that you care for your clients. How do you get pple to care? Make them part of the team! You have to feel part of a team. When one is down, pick up the slack.Help each other and teach one another.
In addition to David(InsidePR #135), from a review with Joe Thornly's 3 D's for senior persons:
1.)Delagate(Get people assigned to things)3 is always better than 1
2.)Demand( Get the best work, NO MATTER WHAT and make sure you do what you have to do to get excellent work.
3.)Deliver( Take responsibility,Accountability) By doing these things one can be better him or herself as a Public Relations practicioner.
I as a Public Relations major, would have to agree with this podcast's information. It's very useful to any Public Relations student majoring in the PR field."A team can form,but it takes more than just bending together to make up a team," (InsidePR #135). What do you do when your Senior is lazy? According to InsidePR podcast(#135), by following these few simple tips and the three D's can help ensure that you become a well develped senior even if your boss isn't.
Reference:
Jones, David.(2008):Practice What You Preach.
November 6,08
Corporate P.R. Podcast Review(Weeky Canandian Podcast on Public Relation) Inside PR:Terry Fallis and David Jones(Host) Discussion with: David Jones,Julie Rusciolelli, and Martin Waxman
Email address...insideprcomments@gmail.com(for additional comment on podcast)
Practice What You Preach?
As a college student, majoring in Public Relations,we are already under the impression that after we graduate we are going to enter a job and do the "grunt" work for a long period of time. No more press releases,media contact lists, campaigns, Right? Well, according to Inside PR, (podcast #135),"We will be doing the grunt work even in our senior experience."
This shocked me because I never thought even when I do get to the point in my life being in a senior level in public relations I would have to still be doing the writing portion. But it makes sense that "as you grow more knowledgable in the field, your responsibility adds up, never lessens(podcast #135)."
A Couple Tips for Senior Applicants:
- it's ok to delegate authority, but not responsibility(you are in charge) - Get into the skin of client:Never let your jr. staff know more about your client than you do.
- prepare your team(they'll follow)
-Manage in stages(evaluate members to develop them)
- Have control and take responsibility
-Listening(Never say, "Thats how we have always done this."
Do you practice what you preach? When do you stop doing the grunt work? Media lists,media calls,generation results from reports.When do you stop? Never you always will be talking,developing,rehearsing materials....the more you do the more you get good at it..."The more senior you get in the business, the more you do it." Is it all fun and games? No,you must maintain that level of professionalism and work ethics.
According to Inside PR #135,It's important that you care for your clients. How do you get pple to care? Make them part of the team! You have to feel part of a team. When one is down, pick up the slack.Help each other and teach one another.
In addition to David(InsidePR #135), from a review with Joe Thornly's 3 D's for senior persons:
1.)Delagate(Get people assigned to things)3 is always better than 1
2.)Demand( Get the best work, NO MATTER WHAT and make sure you do what you have to do to get excellent work.
3.)Deliver( Take responsibility,Accountability) By doing these things one can be better him or herself as a Public Relations practicioner.
I as a Public Relations major, would have to agree with this podcast's information. It's very useful to any Public Relations student majoring in the PR field."A team can form,but it takes more than just bending together to make up a team," (InsidePR #135). What do you do when your Senior is lazy? According to InsidePR podcast(#135), by following these few simple tips and the three D's can help ensure that you become a well develped senior even if your boss isn't.
Reference:
Jones, David.(2008):Practice What You Preach.
Tuesday, November 4, 2008
Monday, November 3, 2008
Rock the Vote:Go Vote
1.
Make sure everyone you know that is a registered voter goes to vote!
2.
Find your polling place and any other voting info at www. rockthevote. com/electioncenter
3. And yes, your vote will count. If you run into trouble, don't hesitate to call Rock the Vote at 1-866-OUR-VOTE.
Take a photo or video and post it at blog. rockthevote. com.
And if an election official tells you you're not on the rolls, demand to vote (even if it's with a provisional ballot) and call 1-866-OUR-VOTE.
Make sure everyone you know that is a registered voter goes to vote!
2.
Find your polling place and any other voting info at www. rockthevote. com/electioncenter
3. And yes, your vote will count. If you run into trouble, don't hesitate to call Rock the Vote at 1-866-OUR-VOTE.
Take a photo or video and post it at blog. rockthevote. com.
And if an election official tells you you're not on the rolls, demand to vote (even if it's with a provisional ballot) and call 1-866-OUR-VOTE.
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